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    MAGIC in the Cloud

    • An advanced public-facing initiative from Natural England containing over 200 national data sets
    • Visualisation through an intuitive and comprehensive map-based interface and associated download data tools
    • Hugely popular web service with over 7 million map requests each month


    The MAGIC initiative has been in place since 2002 and has been very successful at providing a diverse range of geospatial data sets to a large user community. In 2013 the website was updated to leverage new technology opportunities and to deliver and new and improved interface. Landmark, in conjunction with our partners at worked in partnership with Natural England to deliver a range of new Geographic Information managed services which went live in May 2013. This is hugely popular service, serving in excess of 7 million maps every month.

    Our Solution

    A full end to end managed service, this incorporates a number of integrated components:

    • Website design, deployment and maintenance
    • Platform as a Service infrastructure hosting services and associated operational maintenance and support to maintain high levels of service availability, resilience, security and performance
    • Geospatial Software as a Service involving extensive configuration and integration of application toolsets in an Agile manner
    • Geographic Data as a Service from Landmark’s geospatial data store and from third party data suppliers

    The solution has exceeded all SLAs and KPIs during 12 months of operations.

    Key Elements of the Services Provided

    • Geoportal and Web Services
    • Fully Managed Hosted Services and Customer Support
    • Data Management Services
    • GIS
    • Software Development
    • Customer Support and Training Services
    • Consultancy, Project and Operations Management

    Benefits Realised

    • A public-facing resource containing over 200 national data sets
    • Visualisation through an intuitive yet comprehensive interface and associated download tools
    • Hugely popular – over 7 million map requests each month